The 2012 Australian Sports Commission (ASC) Media Awards acknowledge excellence in sports journalism, broadcasting and photography within the Australian sports media industry.

Now in their eleventh year, the awards are Australia’s premier sports media celebration and the only awards dedicated to recognising excellence in sports media. They focus on analytical and insightful reporting and the presentation of sport and sporting issues, with the ultimate aim of fostering improved coverage of key issues within sport.
Acting ASC Chairman David Gallop said these awards deserved to be among the most respected in Australia.
“The media play a critical role in keeping Australia’s sport loving public up to date with what is happening across a huge range of sports,” Gallop said.

“The ASC media awards deserve their place among the most coveted for the sports media industry. It is fantastic that each year we can pay tribute to the finest examples of Australian sports journalism, broadcast and photography.”
This year there are 14 award categories which recognise a variety of media from broadcast to print categories to recognising excellence within high profile media outlets to journalism within rural, regional and suburban areas:

Journalists can nominate for the following categories:
1. Lifetime Achievement Award for Contribution to Sports Journalism
2. Best Reporting of an Issue in Sport
3. Best Coverage of Sport by an Organisation — Broadcast Media
4. Best Coverage of Sport by an Individual — Broadcast Media
5. Best Coverage of Sport by an Organisation — Print Media
6. Best Coverage of Sport by an Individual — Print Media
7. Best Profiling of an Athlete, Team or Coach — Broadcast Media
8. Best Profiling of an Athlete, Team or Coach — Print Media
9. Best Sports Journalism from Rural, Regional or Suburban Media
10. Best Sports Photography
11. Best Depiction of the Value of Sport to Australians in a Community Setting
12. Best Coverage of Women in Sport
13. Best Coverage of Sport for People with Disability.
14. Best Contribution to Sport through Digital Media.

Award nominations close on Monday 24 September. Finalists will be notified by Wednesday 7 November.

Winners will be announced at the annual presentation gala dinner, which will be held at the Powerhouse Museum in Sydney on Thursday 6 December.
This event brings together award finalists, sports media journalists, members of the ASC Board and Executive, national sporting organisation CEOs, and other representatives, to reward and celebrate the remarkable work created within the Australian sports media industry.

Nomination for the ASC Media Awards can be made online. For more information go to 2012 Media Awards.

Media contact: Peter Krupka (02) 6214 1777