Register now for Our Sporting Future (OSF) 2013, Australia’s leading sports forum, to be held at the Melbourne Convention and Exhibition Centre from 10–12 April 2013. Don’t miss this event — register now!

OSF 2013 is delivered in partnership by the Committee of Australian Sport and Recreation Officials (CASRO) and the Australian Sports Commission (ASC) on behalf of the sports sector. The forum will bring together key leaders, professionals and administrators from across the sport sector, providing an opportunity to network, share ideas and expertise on the key themes of:

• commercialisation in sport
• sustainability of sport
• the future of sport looking towards 2030.

Presentations over the forum will include the following:

• Mega trends: the challenges and opportunities facing sport into the future
• The changing face of participation
• Personalising sport
• Engaging new demographics
• Sport as a business
• Market segmentation
• Selling sport in 2020
• Sustainable membership
• Social media
• Sponsorship/partnerships.

Leading international and Australian speakers will explore these themes and share new ideas and strategies that will impact the future of Australia’s sporting industry, particularly in terms of commercialisation.

Among many highlights on the OSF 2013 program is a special exclusive interview with former Olympic gold medallist (200 and 400 metres) Michael Johnson who will share his broad experiences both personal and that of Michael Johnson Performance, whose mission is to help athletes of all ages and all sports reach their full potential. His international perspective will motivate and educate on the reach, opportunities and power that sport can give to individuals, societies and countries.

Other keynote speakers include:

• Simon Hollingsworth, ASC CEO 
• Phil Ruthven, Founder and Chairman of IBIS World
• Belinda Moore, Australasia’s foremost membership specialist 
• Peter FitzSimons, rugby star, best-selling author, columnist and television presenter.

The forum will provide participants with an opportunity to learn and contribute to discussion on the future of Australia’s sporting industry, with practical insights into leading strategies and current ideas that are integral to the growth of Australia’s sporting success.

Discussion at the forum will cover developments in technology and research, new media trends, and fresh thinking that will contribute to the building of effective strategies for an improved national sports system.

Key expected outcomes of the forum are:

• Delivering the long term (2030) outlook for sport
• Showcasing sustainability in Australian sport
• Reinforcing cultural diversity
• Providing relevance to high performance sport and community sport administrators.

Register and put this date in your diary now. It will be a memorable and worthwhile investment in improving your knowledge and contributing to Australia’s continued sporting success.