Future Green + Gold campaign toolkit

We're on a mission to discover Australia’s next generation of sporting talent in the lead up to Brisbane 2032.

Led by the Australian Institute of Sport (AIS) in partnership with the national institute network, national sporting organisations and Paralympics Australia, this nationwide campaign connects aspiring athletes with state-based talent programs designed to guide them onto the right high-performance pathway.

We invite the Australian sport sector to support and amplify the campaign. To make it easy to get involved, we’ve developed a suite of ready-to-use resources including social media assets, digital banners and key messaging to help you share Future Green + Gold with your network.

Please note: These assets must not be used in any non-sanctioned paid marketing activity or in association with your organisation’s commercial sponsorship arrangements.

If you have any questions, please contact: marketing@ausport.gov.au

Campaign Guide

To support consistent and aligned messaging, please refer to the campaign guide which includes approved key messages and suggested social copy for promoting Future Green + Gold across your channels.

Social media

The below social media assets have been developed for stakeholders to promote Future Green + Gold across their own channels. These tiles are suitable for use on Facebook, Instagram, X and LinkedIn.

When sharing content, please tag the Australian Institute of Sport and use the hashtag #Bediscovered.

• Facebook: @Australian Institute of Sport, opens in a new tab
• Instagram: @theais_, opens in a new tab
• X: @theAIS, opens in a new tab
• LinkedIn: Australian Institute of Sport, opens in a new tab

Digital assets

The digital assets below can be used across emails, websites and newsletters. Please link all assets to the campaign landing page: Future Green and Gold | ASC

Logo files

The Future Green + Gold lockup should always be used together with the official ASC x AIS lockup where possible.

Please ensure the lockup is displayed clearly, with adequate spacing and is not altered in colour, proportion or design. If you intend to use the Future Green + Gold and/or ASC x AIS logos, please email ASC Marketing at marketing@ausport.gov.au to seek approval prior to use.

If you have any questions about the campaign, please contact: marketing@ausport.gov.au