Volunteer segment profile - Uninvolved
Volunteering is seen as a chore.
- Found across all demographics, but some skew to males aged 25-34 years with no children.
- Have the least interest in both current volunteering and club sport, and least likely to have ever volunteered in the past.
- Seen as a chore, would rather others do it.
- Have little interest in club sport overall – least likely to volunteer for club sport.
- The small few that would consider volunteering would do so because they are involved in sport.
Acquiring Uninvolved
The ‘Uninvolved’ have the least interest in volunteering across all segments.
Extremely low priority for acquisition.
