AIS shopCareers

Methods to consider for this action

  • Framing the design challenge means you have a clear problem and appropriate scope to use in design.
  • Conduct desktop research to gather and analyse documents, research studies, evaluation reports, trend data and market/competitor analysis. Key insights from this research will set the scene as you move through to the next actions of user engagement and research.
  • Mapping your current product suite against your participation objectives and life stages/markets will help identify gaps in your product suite.