With safe, welcoming, inclusive and fun experiences at the heart, Australia’s Sport Participation Strategy – Play Well is a united approach with a vision that ‘everyone has a place in sport.’
Creating great sporting environments and experiences is central to the Play Well Strategy which focuses on people of all ages, backgrounds, genders and abilities coming together to access the benefits of sport.
This strategy belongs to us all. We encourage you to share this strategy within your organisation, with your stakeholders and through your networks. To assist you, we have developed a suite of resources, including a range of social media assets, a launch video and newsletter copy.
Together we can change the face of sport and help more Australians play well.
If you have any questions, please contact: playwell@ausport.gov.au
The below copy can be used across your communication channels including newsletters, emails to staff and stakeholders. We have also produced a newsletter header to use when promoting the strategy.
Play Well - Australia’s Sport Participation Strategy
Aussies are being called on to Play Well as part of the nation’s first co-designed Sport Participation Strategy. With safe, welcoming, inclusive and fun experiences at the heart of it, Australia’s Sport Participation Strategy is a united approach with a vision that ‘everyone has a place in sport.’
This strategy belongs to us all and we invite you to join us to help make Australian sport safer, more welcoming, inclusive, and fun.
Play Well, the focus of Australia’s first Sport Participation Strategy
Aussies are being called on to Play Well as part of the nation’s first co-designed Sport Participation Strategy just released.
With safe, welcoming, inclusive and fun experiences at the heart of it, Australia’s Sport Participation Strategy is a united approach with a vision that ‘everyone has a place in sport.’
The new strategy and the Play Well ethos compliments Australia’s High Performance 2032+ Sport Strategy, built on creating an environment where athletes and sports can Win Well.
Creating great sporting environments and experiences is central to the Play Well Strategy which focuses on people of all ages, backgrounds, genders and abilities coming together to access the benefits of sport.
This strategy belongs to us all and we invite you to join us to help make Australian sport safer, more welcoming, inclusive, and fun.
Download the strategy at playwell.gov.au
The below social media assets have been produced for stakeholders to use to promote Australia’s Sport Participation Strategy across their own channels. These social tiles can be used across Facebook, Instagram, X and LinkedIn.
When posting on social media, we encourage you to tag the Australian Sports Commission (so the conversations can be shared via the Play Well channels) and use the hashtag #PlayWell.
Please find below a link to the launch video for Australia’s Sport Participation Strategy. We encourage you to share this across your social and digital channels.
Play Well presentation PowerPoint template
Play Well document with banner template - teal
Play Well document with banner template - navy
If you would like further instructions on how or when to use the PowerPoint or Word templates to promote the strategy, please contact marketing@ausport.gov.au.
Download Play Well logos.
Access the visual guidelines for Play Well - Australia's Sports Participation Strategy.