Play Well: Australia's Sport Participation Strategy
Designed by the Australian Sport Sector to welcome individuals of all ages, backgrounds, genders, and abilities to access the benefits of sport.
Play Well: Australia's Sport Participation Strategy, was co-designed with the Australian sport sector and launched in 2023.
It provides a common language, shared priority areas and maps out the sporting ecosystem in Australia. The Plan aims to create alignment in the approach to increasing the number of Australians involved in sport.
Play Well will be reviewed regularly. Key actions and priorities will evolve and/or be added to ensure the strategy remains flexible and adapts to changing industry needs.
Play Well also links to other strategies, including Win Well: Australia’s High Performance 2032+ Sport Strategy.

Documents
The Clearinghouse for Sport has sought permission from relevant organisations for the inclusion of their documents in this archive. Copyright ownership remains vested with the organisation and as such permission from the copyright owner should be sought if you wish to communicate, adapt or reproduce these documents.
- Play Well Implementation Plan: July 2025 - June 2026[PDF • 4.33 mb]
- Play Well Implementation Plan: July 2024 - June 2025[PDF • 3.88 mb]
- Play Well: Australia's Sport Participation Strategy (2023)[PDF • 3.24 mb]
As part of the Play Well strategy's implementation, the Australian Sports Commission (ASC) committed to providing updates and evaluation reports on the progress of strategic initiatives and activities related to the strategy.
- Play Well Horizon One - Year One Evaluation Report July 2024-June 2025[PDF • 2.35 mb]
- Play Well Activities Update: February 2025[PDF • 1.24 mb]
- Play Well Activities Update: January 2025[PDF • 1.15 mb]
- Play Well Activities Update: November 2024[PDF • 1.26 mb]
- Play Well Activities Update: October 2024[PDF • 1.08 mb]
As part of the Play Well strategy's implementation, the Australian Sports Commission (ASC) committed to engaging with Australia’s state-based sporting bodies, government agencies, and service providers to discuss the progress of strategic initiatives and activities related to the strategy.
- Play Well Roadshows Summary Outputs 2025[PDF • 1.75 mb]
- Play Well Roadshows Summary Outputs 2024[PDF • 975.54 kb]
- Play Well Roadshows Summary Q&A 2024[PDF • 1.82 mb]
Places to Play
Places to Play sets out a new, nationally aligned approach to community sport infrastructure, one that places participation outcomes at the centre of decision-making. It is not a blueprint for a single organisation, sport or level of government, but is designed to span traditional thinking about levels and jurisdictions. It is a shared plan for collective action by the system, one that recognises the different roles across the system, while uniting them around a Common Goal and a Common Ground.
Play Well Participation Data Charter (PDC)
The PDC was designed to establish a clear, collaborative framework for data collection, sharing, and governance, to reduce duplication, improve data quality and comparability and work towards a more comprehensive national picture of who is, and is not, participating in organised sport.
- Play Well Participation Data Charter (2025)[PDF • 1.42 mb]
- Play Well Participation Data Charter Quick Start Guide (2025)[PDF • 230.83 kb]
- Australian Sport Data Sharing Agreement template (2025)[DOCX • 114.49 kb]
- Australian Sport Data Sharing Templates - FAQ (2025)[PDF • 452.37 kb]
Affiliate Program
The Play Well Affiliate Program was launched in 2024 with the aim of expanding the Australian Sports Commission's (ASC) connection to more national sport and recreation organisations who deliver or support sporting or active recreation experiences outside of the traditional National Sporting Organisation recognition process.
- Play Well Affiliate Program Guidelines July 2025 - June 2027[PDF • 1.05 mb]
Stakeholder Toolkit
Guidelines, templates and tools for use in promoting the Play Well strategy we made available through the Play Well website: https://www.ausport.gov.au/playwell/stakeholder-toolkit
- Play Well Visual Guidelines (2024)[PDF • 1.21 mb]
As part of the Play Well strategy research was commissioned to contribute to building the evidence base for sport. This included the launch of the Play Well Research Unit (PWRU) in July 2025 as well as other related research activities.
Content disclaimer: See Clearinghouse for Sport disclaimer
Is this information complete? The Clearinghouse for Sport is a sector-wide knowledge sharing initiative, and as such your contributions are encouraged and appreciated. If you would like to suggest a resource, submit a publication, or provide feedback on this page, please contact us.
























