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Play Well: Australia's Sport Participation Strategy

Designed by the Australian Sport Sector to welcome individuals of all ages, backgrounds, genders, and abilities to access the benefits of sport.

Play Well: Australia's Sport Participation Strategy, was co-designed with the Australian sport sector and launched in 2023.

It provides a common language, shared priority areas and maps out the sporting ecosystem in Australia. The Plan aims to create alignment in the approach to increasing the number of Australians involved in sport.

Play Well will be reviewed regularly. Key actions and priorities will evolve and/or be added to ensure the strategy remains flexible and adapts to changing industry needs.

Play Well also links to other strategies, including Win Well: Australia’s High Performance 2032+ Sport Strategy.

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Documents

The Clearinghouse for Sport has sought permission from relevant organisations for the inclusion of their documents in this archive. Copyright ownership remains vested with the organisation and as such permission from the copyright owner should be sought if you wish to communicate, adapt or reproduce these documents.

As part of the Play Well strategy's implementation, the Australian Sports Commission (ASC) committed to providing updates and evaluation reports on the progress of strategic initiatives and activities related to the strategy.

As part of the Play Well strategy's implementation, the Australian Sports Commission (ASC) committed to engaging with Australia’s state-based sporting bodies, government agencies, and service providers to discuss the progress of strategic initiatives and activities related to the strategy.

Places to Play

Places to Play sets out a new, nationally aligned approach to community sport infrastructure, one that places participation outcomes at the centre of decision-making. It is not a blueprint for a single organisation, sport or level of government, but is designed to span traditional thinking about levels and jurisdictions. It is a shared plan for collective action by the system, one that recognises the different roles across the system, while uniting them around a Common Goal and a Common Ground.


Play Well Participation Data Charter (PDC)

The PDC was designed to establish a clear, collaborative framework for data collection, sharing, and governance, to reduce duplication, improve data quality and comparability and work towards a more comprehensive national picture of who is, and is not, participating in organised sport.

Affiliate Program

The Play Well Affiliate Program was launched in 2024 with the aim of expanding the Australian Sports Commission's (ASC) connection to more national sport and recreation organisations who deliver or support sporting or active recreation experiences outside of the traditional National Sporting Organisation recognition process.

Stakeholder Toolkit

Guidelines, templates and tools for use in promoting the Play Well strategy we made available through the Play Well website: https://www.ausport.gov.au/playwell/stakeholder-toolkit

As part of the Play Well strategy research was commissioned to contribute to building the evidence base for sport. This included the launch of the Play Well Research Unit (PWRU) in July 2025 as well as other related research activities.


Content disclaimer: See Clearinghouse for Sport disclaimer

Is this information complete? The Clearinghouse for Sport is a sector-wide knowledge sharing initiative, and as such your contributions are encouraged and appreciated. If you would like to suggest a resource, submit a publication, or provide feedback on this page, please contact us.

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