Tailor messaging and communications

Driver of Participation: Marketing & Communications

• Think of participants as customers and optimise their overall experience; find the key points where you interact with the participant and make that a positive engagement.
• Tailor the messaging to the audience and use the right channels to reach them; make this a priority for the organisation and deliverer.

Additional resources

• Find your 30, opens in a new tab
• Connecting digital to sport, opens in a new tab